FAAS
Brand Refinement for a
Longstanding Collaborator
With an established reputation in the industry, the folks at FAAS approached us to refresh their brand and showcase their growth and evolution over the years. Inspired by their process of taking an idea and transforming it into impact, we developed an identity that was clean, straightforward, and youthful to fully reflect the work and people that make up FAAS.
FAAS is a youthful, creative, and passionate architecture studio renowned for its innovative and fresh ideas. This dynamic team of seasoned designers, builders, and placemakers is dedicated to fostering a friendly, inclusive, and successful future. Our goal was to capture their commitment to innovation and community within the brand's new visual identity, ensuring it reflects their enduring presence and forward-thinking ethos.
The brand update features an evolved wordmark that communicates FAAS’s fresh and visionary approach. The revised colour palette retains their iconic cyan, now presented in a more subdued tone to reduce eye strain while preserving its energetic feel. Complemented by a lighter, warmer grey, the new colour scheme creates a visually cohesive and calming look, enhancing the brand’s friendly and accessible approach. The result is a modern, airy aesthetic that aligns with FAAS’s mission and values.
Previous Version
Adjustments
Refined Version
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